The combination of smaller, yet more powerful, mobile computers increased battery life, robust mobile applications and real-time connectivity is driving major growth in field mobility. The global market for mobile-enterprise solutions is expected to reach $12.1 billion in 2007, up from $3.3 billion in 2004, according to Business Insights. Early adopters of field mobility solutions are already reaping the benefits. Sales forces can now have instant access to inventory and shipping information. Service technicians can create and upload work orders while they’re on-site, using applications designed to reduce errors and save valuable time. Distributors needing Direct Store Delivery (DSD) can adjust and monitor their loads on the fly. Managers can track their mobile workers using Global Positioning System (GPS) technology and optimize routes to improve fuel efficiency.

Sales Force Automation

When salespeople have portable access to critical information, they can perform tasks more efficiently than before. Sales force automation solutions enable them to check stock, pricing and delivery of even the most complex products remotely. This gives them everything they need to close more deals on the spot.

Field Service

Field technicians equipped with mobility tools can respond to customers quickly and effectively. Service reps can spend their time with customers – fixing problems and reducing the number of repeat calls --  instead of being in the office filing reports or ordering parts. With real-time access to valuable resources, field technicians can be more responsive to customer queries and complaints.

DSD/Route Accounting

Today’s sales and delivery workforce needs to serve customers in real time, en route. Drivers need a mobility solution that can transmit and receive data on the road, while providing customers with the right goods and the right information on out-of-stock or promotional items — all while maintaining accurate on-truck inventory. Direct store delivery workers also need to quickly verify loads and provide the most up-to-date promotions and special offers. Route accounting solutions can reduce inventory shrinkage while maximizing order placement and customer service.